SAP HANA™ Opens Up to Wider Industry and Partner Adoption
Growing Customer and Partner Successes Illustrate the Openness and Impact of SAP HANA™ Across Enterprise Software
Since introducing SAP HANA™, the game-changing in-memory platform, on December 1, 2010, customer and partner demand for this breakthrough technology from SAP AG (NYSE: SAP) has surged. Today, Dr. Vishal Sikka, member of the SAP Executive Board, Technology & Innovation, announced that leading independent software vendors are adopting the open SAP HANA platform for their existing products and building completely new applications. The company also unveiled that SAP HANA is at the core of its platform roadmap, powering both renewed applications without disruption as well as unprecedented new applications. The announcement was made at the SAP Influencer Summit 2011, being held in Boston from December 13-14.
SAP also showcased the latest customers to experience the power of SAP HANA across industries, giving them instant access to massive amounts of information and the ability to make real-time decisions, in the process achieving breakthrough performance improvement by factors of thousands, even ten of thousands, compared to existing systems in their landscapes.
Attracting a Growing Ecosystem to Power Their Solutions With the Open SAP HANA Platform
"SAP HANA is bringing unbelievable performance improvements to leading customers around the world and becoming a foundation of the SAP platform for both renewed and new products," said Dr. Hasso Platters, chairman of the SAP Supervisory Board. "And now ISVs and leading enterprise software companies are adopting the open SAP HANA platform to power their solutions and bring many innovations to their customers."
UFIDA to Power Real-Time Enterprise Applications with SAP HANA
In addition to the upcoming SAP® Business One application, powered by SAP HANA, SAP plans to work with UFIDA to bring next generation real-time applications to market.
"UFIDA, as Asia Pacific's largest local management software vendor believes that business analytics is an important aspect of real-time enterprise applications," said Li You, executive president, UFIDA. "We pay close attention to SAP HANA technology development, and have an interest in further cooperation with SAP."
TIBCO to Power Real-Time Collaboration and Analytics
TIBCO and SAP bring unique and powerful credentials to real-time business processing in the enterprise. Recently, SAP has been working with TIBCO on real-time collaboration and analytics solutions, tibbr and TIBCOSpotfire on the open SAP HANA platform. The two companies are leveraging the speed of SAP HANA to reduce the latency to process, collaborate and act on the information as it happens, and access even more data in shorter periods of time.
Tableau Software to Power Real-Time Visualization
In addition to tools from the SAP® Business Objects™ portfolio, SAP is working with Tableau Software to bring real-time visualization to business information. SAP HANA powers exploratory and investigative analysis with no pre-built queries and materialized views at accelerated speed for businesses to have a conversation with their data.
"SAP HANA provides amazing analytic speed for an organization's most critical data", said Chris Stolte, chief development officer and co-founder, Tableau Software. "Tableau's new connection to SAP Net Weaver Business Warehouse, powered by SAP HANA, and our partnership with SAP will make available flexible, rapid-fire visual analytics on top of the high performance in-memory capabilities of SAP HANA. Customers will gain unprecedented analytic value. The Tableau connector to SAP HANA was built very quickly, demonstrating the openness of the SAP solutions."
SAP® Business Objects™ BI OnDemand Solution, Powered by SAP HANA, Brings Real-Time Analytics to On-Demand Software Applications such as Salesforce.com
Simba provides connectivity between Salesforce.com and the SAP® Business Objects™ BI OnDemand solution, powered by SAP HANA. With data in SAP HANA from Salesforce.com, SAP Business Objects BI OnDemand can run interactive analysis on any question a business user may have with no tuning, delivering unmatched simplification and powerful real-time analytics in the cloud.
SAP Business Objects BI OnDemand provides Cars.com the analytics they need to show its 16,000-strong dealer network the value of the Cars.com services - ultimately demonstrating how Cars.com can drive additional visitors and sales to dealers.Cars.com creates packaged offers for its dealers and SAP Business Objects BI OnDemand is able to help the company to determine which packages were most effective for each dealer and provide additional value and insight during the sales cycle to maximize the effectiveness of Cars.com offers.
"This solution eliminates traditional integration tasks, and provides lower cost of implementation and ownership as customers do not need to invest in designing workarounds to improve reporting performance," said Amyn Rajan, president and CEO, Simba Technologies. "As their data grows, they can continue to add more reporting scenarios flexibly without significant investment in IT."
Delivering Real-Time Business for Customers in all Industries: SAP HANA Continues to Grow in its Application across Various Industries
"We see CIOs partnering with their business counterparts to rethink their business with SAP HANA," said Sikka. "From real-time customer segmentation in telecom, to profitability analysis in animal nutrition to faster genome analysis in life sciences, we see SAP HANA eliminating layers of complexity and converting batch processes into real-time business. This provides a platform to build real-time applications and renew existing ones to help transform businesses."
Telecom: T-Mobile Uncovers Customer Insights in Minutes
Leading wireless provider T-Mobile turned to SAP HANA when the company set out to implement an aggressive marketing initiative. The goal was to deliver highly targeted offers to more than 21 million customers via channels such as retail stores, customer care centers and eventually SMS. Such a campaign would require rapid analytical capability so that offers could be fine-tuned on the fly for improved customer adoption, profitability and retention.
"We recognized that being able to respond to the needs of our customers in real time would give us an incredible competitive advantage and improve the quality of the customer experience," said Jeff Wiggin, vice president, Enterprise Information Technology, T-Mobile USA, Inc. "In order to deliver that kind of experience, we needed an underlying platform behind our sales and marketing efforts, allowing us to uncover customer insights and then act on those insights in minutes, not weeks. SAP HANA delivered exactly that."