

CourseDescription
Delphi Computech provides an intensive 100 Hrs Digital Marketing program. This course emphasizes the acquisition of fundamental Digital Marketing expertise, offers practical training, and cultivates personal attributes that align with the agency environment. Participants gain exposure to the most up-to-date aspects of Digital Marketing.
SkillsCovered
Tools and Technologies
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- Google Ads by Delphi Computech
Eligibility Citeria
- 12th / Diploma Pass Or Equivalent
- Basic English Knowledge & Computer Skills
Who Can Join

Business Owner

Working Professionals

Students

Job Seekers

House Wife's

Freelancers
Opportunities forDigital Marketers

You can go for a Job / Freelancer/ Consultant

You can start a website (Blog)

You can start an App/Video Channel monetize

You can start a Digital Marketing Agency
CourseCurriculum
Digital Marketing Overview
- Digital Marketing Introduction
- Digital Marketing Vs Traditional Marketing
- Digital Marketing Channels
- Digital Marketing Scope & career
Al in Digital Marl‹eting Tools
- Understanding What Is AI Digital Marketing
- Benefit Of Using AI In Digtal Marketing
- Overview Of Top Trending Popular AI Tools In Digital Marketing
Tools:
- ChatGBT, Copy.AI, Rytr,
Midjourney, Captions
Blog Creation
- Understanding Blog & Post
- Introduction To Blogger.com
- Creating Post & Pages
- Customizing Theme & Setting
Business Website Creation
- Introduction To Domain & Hosting
- Introduction To WordPress
- Installing Themes
- Installing Plugins
- Creating & Designing Web Pages
- Using Elementor (Page Builder)
E-Commerce Creation
- Understanding E-Commerce
- Installing Woo – Commerce
- Product Listing
- Store Setup Setting
Graphic Creation
- Introduction To Canva
- Creating Logo
- Creating Social Media Post
Video Creation
- Introduction To Video Creation
- Creating Animated Video
- Creating Presentation Video
Reels Mastery Program
- Introduction To Instagram Reels
- How To Create Engaging Reels Content
- Techniques To Create And Shoot Reels
- Matching-Up With Trending Audio & Music
- Understanding & Applying Latest Trends & Challenges
- How To Grow Audience With Reels
Search Engine Fundamental
- What Is Search Engine
- Top Search Engines
- How Search Engine Works
Introduction To SEO
- What Is SEO
- Types Of SEO
On Page SEO
- What Are Meta Tags & Importance
- Meta Title
- Meta Description
- Meta Keywords
- URL Optimization
- Content Optimization
- Keywords / Keywords Density
- Bold / Italic / underline
- Heading 1To 6
- Anchor Text
- Page Load Time Optimization
- Image Optimization
- Favicon
Off Page SEO
- What Are Backlinks & Its Importance
- Precautions To Create Backlinks
- Domain & Page Authority
- Do Follow & No Follow
- Keyword In Anchor Text
- Where & How To Create Backlinks
- Business Directory Sites
- Social Book Marketing Sites
- Video Submission Sites
- PPT Submission Sites
- Image Submission Sites
- Blog Commenting
- Guest Posting
- Web 2.0
Technical SEO
- What Is Sitemap & Importance
- What Is Robots.txt & Importance
- What Is SSL & Importance
- What Is Schema & Importance
- What Is AMP & Importance
- 404 Error
- 301 / 302 Redirection
- Canonical Tag
Local SEO
- Local SEO Introduction
- Local SEO Ranking Factors
- Google My Business Setup
Video Optimization
- Video Optimization Introduction
- Video Ranking Factors
- Youtube Studio Video Setup
Keyword Research
- What Is Keyword & Keyword Research
- Tools Used For Keyword Research
- How To Use Keyword Planner
- Types Of Keywords
Google Algorithm
- What Is Google Algorithm
- Impacts Of Google Algorithm
- Panda
- Penguin
- Hummingbird
- Google Mobile-Friendly Update
- Pigeon
- SandBox
- Google RankBrain
- Google Possum
- Google Fred
SEO Techniques
- White Hat SEO Techniques
- Black Hat SEO Techniques
- Gray Hat SEO Techniques
SEO Audit
- On Page SEO Audit Reports
- Off Page SEO Audit Reports
Competitor Analysis
- Introduction to Competitor Analysis
- Tools For Competitor Analysis
Content Keyword Mapping
- Writing SEO Friendly Content
- Focus Keyword Research
- LSI Keywords
- Highlight Keywords
- Content Structures
- Type Of SEO Content
Website Link Building
- How To Find Website’s To Create Links
- Creating Backlinks Practically For Website
Facebook Optimization (SMO)
- Creating Facebook Account
- Creating Business Page
- Adding Business Logo & Cover Pictures
- Overview Of Business Page
Instagram Optimization (SMO)
- Creating Instagram Business Account
- Setup Business Account Setting
- Overview Of Business Account
Linkedin Optimization (SMO)
- Creating Facebook Account
- Creating Business Page
- Adding Business Logo & Cover Pictures
- Overview Of Business Page
- How To Find Jobs Using Linkedin Jobs
Social Media Automation
- What Is Social Media Automation
- Tools Used For Social Media Automation
- Schedule Post & Connect Social Channels
Social Media Calendar
- Creating Social Media Calendar List
- Monthly
Content Marketing
- Understanding Content Marketing
- Types Of Content Format
- Creating Dynamic Content
Copy Writing & Ad Copy
- Role Of Copywriting In Digital Marketing
- Role Of Adcopy In Digital Marketing
- Understanding Target Audience
- How To Do Market Research & Competitor Analysis
- Finding Out Customer Needs, Pain Points And Trends
- Storytelling Using Copywriting
- Creating Best Call To Action (CTAs) AdCopy
Influencer Marketing
- What Is Influencer Marketing
- Case Study Of Influencer Marketing
Lead & Traffic Generation
- What Is Lead
- Methods To Generate Traffic
- Landing Page Optimization
- Understanding Thank You Page
Landing Page Optimization
- Landing Page Optimization
- Understanding Thank You Page
Facebook & Instagram Marketing
- Basic Facebook & Instagram Ads
- Introduction To Ad Manager
- Types Of Ads (Ad Manager)
Linkedin Marketing
- Introduction To Linkedin Marketing
- Types Of Ads ( Linkedin Marketing )
Re-Marketing & Conversion
- What Is Remarketing
- Benefit Of Remarketing
- Creating Of Remarketing Campaigns
Search Engine Marketing
- Introduction To Search Engine Marketing
- Concept Of PPC
- Understanding Bidding Strategy
- Types Of Ad Extension
- Ad Group Setup
- Types Of Keywords
- Dynamics Ads
- Quality Score
- Ad Rank
Online Display Marketing
- Introduction To Online Display Marketing
- Bidding Strategy
- Understanding Ad Group
- Creating Responsive Ads
E-Commerce Marketing
- Understanding Shopping Campaign
- Creating Merchant Center Account
- Adding Product To Merchant Account
- Creating Shopping Campaign
Video Marketing
- Introduction To Video Marketing
- Bidding Strategy
- Audience Targeting
- Creating Video Campaign
Mobile App Marketing
- Introduction To App Marketing
- Bidding Strategy
- Creating App Campaign
Discovery Ads
- Introduction To Discovery Ads
- Bidding Strategy
- Audience Targeting
- Creating Discovery Ads
Performance Max
- Understanding Performance Max Campaign
- Platform To Promote On Performance
- Bidding Strategy
Google Search Console
- Introduction To Search Console
- Submitting Sitemap
- Submitting International Targeting
- Understanding Organic Performance
Google Analytics
- What Is Google Analytics
- Importance To Google Analytics
- Real Time Traffic
- Audience
- Acquations
- Behaviors
Growth Hacking
- Introduction To Growth Hacking
- Case Study Of Growth Hacking
Online Reputation Management
- What Is ORM
- Importance Of ORM
- Review & Complaints
Email Marketing
- What Is Email Marketing
- Benefits Of Email Marketing
- Creating Subscriber List
- Creating Template
- Reporting
Whatsapp Marketing
- Importance Of Whatsapp Marketing
- Benefit Of Whatsapp Business
- Setup Of Whatsapp Business
Blogging
- What Is Blogging
- Topic Selection
- Formats Of Blogging
- Monetization
Google Adsense
- What Is Google Adsense
- How To Apply For Google Adsense
- Adsense Policy
Affiliate Marketing
- What Is Affiliate Marketing
- How To Apply For Affiliate Program
- Strategy For Affiliate Marketing
Dropshipping
- What Is Dropshipping
- Understanding Dropshipping Concept
- Case Studies Of Dropshipping
Freelancing
- What Is Freelancing
- How Freelancing Works
- How To Quote Client
- How To Get Clients
- Creating Freelancing Portfolio
Resume Building
- Creating Resume
- Portfolio Building
Interview Preparation
Interview Question
Mock Test
1 on 1 Mock Test
Digital Marketing Overview
- Digital Marketing Introduction
- Digital Marketing Vs Traditional Marketing
- Digital Marketing Channels
- Digital Marketing Scope & career
Al in Digital Marl‹eting Tools
- Understanding What Is AI Digital Marketing
- Benefit Of Using AI In Digtal Marketing
- Overview Of Top Trending Popular AI Tools In Digital Marketing
Tools:
- ChatGBT, Copy.AI, Rytr,
Midjourney, Captions
Blog Creation
- Understanding Blog & Post
- Introduction To Blogger.com
- Creating Post & Pages
- Customizing Theme & Setting
Business Website Creation
- Introduction To Domain & Hosting
- Introduction To WordPress
- Installing Themes
- Installing Plugins
- Creating & Designing Web Pages
- Using Elementor (Page Builder)
E-Commerce Creation
- Understanding E-Commerce
- Installing Woo – Commerce
- Product Listing
- Store Setup Setting
Graphic Creation
- Introduction To Canva
- Creating Logo
- Creating Social Media Post
Video Creation
- Introduction To Video Creation
- Creating Animated Video
- Creating Presentation Video
Reels Mastery Program
- Introduction To Instagram Reels
- How To Create Engaging Reels Content
- Techniques To Create And Shoot Reels
- Matching-Up With Trending Audio & Music
- Understanding & Applying Latest Trends & Challenges
- How To Grow Audience With Reels
Search Engine Fundamental
- What Is Search Engine
- Top Search Engines
- How Search Engine Works
Introduction To SEO
- What Is SEO
- Types Of SEO
On Page SEO
- What Are Meta Tags & Importance
- Meta Title
- Meta Description
- Meta Keywords
- URL Optimization
- Content Optimization
- Keywords / Keywords Density
- Bold / Italic / underline
- Heading 1To 6
- Anchor Text
- Page Load Time Optimization
- Image Optimization
- Favicon
Off Page SEO
- What Are Backlinks & Its Importance
- Precautions To Create Backlinks
- Domain & Page Authority
- Do Follow & No Follow
- Keyword In Anchor Text
- Where & How To Create Backlinks
- Business Directory Sites
- Social Book Marketing Sites
- Video Submission Sites
- PPT Submission Sites
- Image Submission Sites
- Blog Commenting
- Guest Posting
- Web 2.0
Technical SEO
- What Is Sitemap & Importance
- What Is Robots.txt & Importance
- What Is SSL & Importance
- What Is Schema & Importance
- What Is AMP & Importance
- 404 Error
- 301 / 302 Redirection
- Canonical Tag
Local SEO
- Local SEO Introduction
- Local SEO Ranking Factors
- Google My Business Setup
Video Optimization
- Video Optimization Introduction
- Video Ranking Factors
- Youtube Studio Video Setup
Keyword Research
- What Is Keyword & Keyword Research
- Tools Used For Keyword Research
- How To Use Keyword Planner
- Types Of Keywords
Google Algorithm
- What Is Google Algorithm
- Impacts Of Google Algorithm
- Panda
- Penguin
- Hummingbird
- Google Mobile-Friendly Update
- Pigeon
- SandBox
- Google RankBrain
- Google Possum
- Google Fred
SEO Techniques
- White Hat SEO Techniques
- Black Hat SEO Techniques
- Gray Hat SEO Techniques
SEO Audit
- On Page SEO Audit Reports
- Off Page SEO Audit Reports
Competitor Analysis
- Introduction to Competitor Analysis
- Tools For Competitor Analysis
Content Keyword Mapping
- Writing SEO Friendly Content
- Focus Keyword Research
- LSI Keywords
- Highlight Keywords
- Content Structures
- Type Of SEO Content
Website Link Building
- How To Find Website’s To Create Links
- Creating Backlinks Practically For Website
Facebook Optimization (SMO)
- Creating Facebook Account
- Creating Business Page
- Adding Business Logo & Cover Pictures
- Overview Of Business Page
Instagram Optimization (SMO)
- Creating Instagram Business Account
- Setup Business Account Setting
- Overview Of Business Account
Linkedin Optimization (SMO)
- Creating Facebook Account
- Creating Business Page
- Adding Business Logo & Cover Pictures
- Overview Of Business Page
- How To Find Jobs Using Linkedin Jobs
Social Media Automation
- What Is Social Media Automation
- Tools Used For Social Media Automation
- Schedule Post & Connect Social Channels
Social Media Calendar
- Creating Social Media Calendar List
- Monthly
Content Marketing
- Understanding Content Marketing
- Types Of Content Format
- Creating Dynamic Content
Copy Writing & Ad Copy
- Role Of Copywriting In Digital Marketing
- Role Of Adcopy In Digital Marketing
- Understanding Target Audience
- How To Do Market Research & Competitor Analysis
- Finding Out Customer Needs, Pain Points And Trends
- Storytelling Using Copywriting
- Creating Best Call To Action (CTAs) AdCopy
Influencer Marketing
- What Is Influencer Marketing
- Case Study Of Influencer Marketing
Lead & Traffic Generation
- What Is Lead
- Methods To Generate Traffic
- Landing Page Optimization
- Understanding Thank You Page
Landing Page Optimization
- Landing Page Optimization
- Understanding Thank You Page
Facebook & Instagram Marketing
- Basic Facebook & Instagram Ads
- Introduction To Ad Manager
- Types Of Ads (Ad Manager)
Linkedin Marketing
- Introduction To Linkedin Marketing
- Types Of Ads ( Linkedin Marketing )
Re-Marketing & Conversion
- What Is Remarketing
- Benefit Of Remarketing
- Creating Of Remarketing Campaigns
Search Engine Marketing
- Introduction To Search Engine Marketing
- Concept Of PPC
- Understanding Bidding Strategy
- Types Of Ad Extension
- Ad Group Setup
- Types Of Keywords
- Dynamics Ads
- Quality Score
- Ad Rank
Online Display Marketing
- Introduction To Online Display Marketing
- Bidding Strategy
- Understanding Ad Group
- Creating Responsive Ads
E-Commerce Marketing
- Understanding Shopping Campaign
- Creating Merchant Center Account
- Adding Product To Merchant Account
- Creating Shopping Campaign
Video Marketing
- Introduction To Video Marketing
- Bidding Strategy
- Audience Targeting
- Creating Video Campaign
Mobile App Marketing
- Introduction To App Marketing
- Bidding Strategy
- Creating App Campaign
Discovery Ads
- Introduction To Discovery Ads
- Bidding Strategy
- Audience Targeting
- Creating Discovery Ads
Performance Max
- Understanding Performance Max Campaign
- Platform To Promote On Performance
- Bidding Strategy
Google Search Console
- Introduction To Search Console
- Submitting Sitemap
- Submitting International Targeting
- Understanding Organic Performance
Google Analytics
- What Is Google Analytics
- Importance To Google Analytics
- Real Time Traffic
- Audience
- Acquations
- Behaviors
Growth Hacking
- Introduction To Growth Hacking
- Case Study Of Growth Hacking
Online Reputation Management
- What Is ORM
- Importance Of ORM
- Review & Complaints
Email Marketing
- What Is Email Marketing
- Benefits Of Email Marketing
- Creating Subscriber List
- Creating Template
- Reporting
Whatsapp Marketing
- Importance Of Whatsapp Marketing
- Benefit Of Whatsapp Business
- Setup Of Whatsapp Business
Blogging
- What Is Blogging
- Topic Selection
- Formats Of Blogging
- Monetization
Google Adsense
- What Is Google Adsense
- How To Apply For Google Adsense
- Adsense Policy
Affiliate Marketing
- What Is Affiliate Marketing
- How To Apply For Affiliate Program
- Strategy For Affiliate Marketing
Dropshipping
- What Is Dropshipping
- Understanding Dropshipping Concept
- Case Studies Of Dropshipping
Freelancing
- What Is Freelancing
- How Freelancing Works
- How To Quote Client
- How To Get Clients
- Creating Freelancing Portfolio
Resume Building
- Creating Resume
- Portfolio Building
Interview Preparation
Interview Question
Mock Test
1 on 1 Mock Test
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